QuickTime was created in 1991, when the concept of playing digital video directly on computers was 'groundbreaking.' QuickTime could embed a number of advanced media types, including panoramic images (called QuickTime VR) and Adobe Flash.
The term QuickTime also refers to the QuickTime Player front-end media player application, which is built-into macOS, and was available for download on Windows until 2016. QuickTime is a discontinued extensible multimedia architecture created by Apple, which supports playing, streaming, encoding, and transcoding a variety of digital media formats.
